On October 5, The Philadelphia Affiliate of Susan G. Komen for the Cure, teaming up with the NFL Alumni Philadelphia Chapter Cheerleaders (otherwise known as Philadelphia Eagles Cheerleader alumni) and UnitedHealthcare of PA, launched the organization's first-ever viral video, created to generate breast cancer awareness on a worldwide stage, as well as raise significant funds to empower the local and global breast cancer movements. The video showcases 136 former Philadelphia Eagles Cheerleaders (many of my friends and squadmates) that practiced all summer long and came together on September 11th. Ranging in age from 25-64 years, and including eight breast cancer survivors, the performance was composed of five segments, each created by a former cheerleader choreographer and reflecting the dance style from each decade, starting with the 1960's. Set to "Do You Remember" by Pop and R&B sensation, Jay Sean, Philadelphia-based UnitedHealthcare of PA was the exclusive sponsor of the video. The goal was to drive at least 1 million views of the video before the end of this year with 10 cents for each view being donated to the Komen Philadelphia Affiliate. With great pride, I am thrilled to say that 1 million was in-fact REACHED LAST NIGHT and $100,000 (yes that's $100,000) will be donated to Komen Philadelphia by UnitedHealthcare of PA. And, the 1 million target was reached not only by the end of the year, but WITHIN 30 DAYS!
I WANT TO SEND OUT A HUGE THANK YOU TO ALL OF YOU WHO SUPPORTED THIS INCREDIBLE CAUSE. WITHOUT YOU THIS WOULD NOT HAVE BEEN POSSIBLE! FROM THE BOTTOM OF MY HEART - THANK YOU!!!
Please continue to enjoy the video, as it was made with much love and a huge amount of heart! www.KomenPhiladelphia.org/video
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